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I have attached the assignment information and marking criteria. This project is an essay based on the literature surrounding social comparison theory. Describe, present and critically evaluate research investigating social comparison theory and social networking sites. Ensure you evaluate the strengths and weaknesses of using social comparison theory to understand psychological outcomes associated with social networking sites. Discuss the ways in which scientific knowledge regarding social comparison theory could contribute to culturally appropriate interventions aimed at improving outcomes associated with social networking sites. The essay also requires you to outline a phenomenon or model in social psychology, draw together and critique the relevant theoretical and research literature in relation to a particular issue, and to critically apply these insights to a relevant application in a culturally appropriate way.


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